Privacy Policy

Effective date: 19 August 2026

This interim Privacy Policy explains how Pairly collects, uses, stores and shares personal information when you visit our website, contact us or use our services.

1. Information we collect

We may collect information you provide directly, including your name, email address, company details, account information, messages and support requests. We may also collect technical and usage information such as your IP address, browser type, device information, pages viewed, referring URLs, visit dates and times, and cookie or similar technology data.

2. How we use information

We may use personal information to provide and improve our website and services; create and manage accounts; respond to enquiries; communicate service, security and administrative updates; prevent fraud or misuse; meet legal obligations; and send marketing communications where permitted. You may opt out of marketing messages at any time.

3. Legal grounds

Where applicable law requires a legal basis, we process information with your consent, to perform a contract, to comply with legal obligations, or for legitimate business interests that do not override your rights.

Legal

How information is handled

4. Cookies and analytics

We may use essential cookies and similar technologies to operate the website, remember preferences, understand usage and improve performance. You can usually block or delete cookies in your browser, although some features may then work differently.

5. Sharing information

We may share information with trusted providers supporting hosting, analytics, communications, payments, security and customer service; with professional advisers; during a business transaction; or where required by law. We do not sell personal information for money.

6. International transfers

Our providers may process information in countries other than your own. Where required, we use reasonable safeguards for international transfers.

7. Retention and security

We retain information only as long as reasonably necessary for the purposes described here, including legal, accounting and security requirements. We use reasonable safeguards, but no storage or transmission method is completely secure.

Google user data

When you connect a Google account to Pairly (Google Analytics, Google Search Console, Google Ads, Google Business Profile or Google Tag Manager), you choose which features to allow, and Pairly requests only the Google permissions those features need.

Google Analytics — Pairly reads website reports (visitors, sessions, engagement, key events, revenue and funnels) for the property you select, to show them in your Pairly dashboards and your agency's reports. If you turn on "Manage conversion goals", Pairly can also mark or unmark events as key events in that property, only when you ask it to.
Google Search Console — Pairly reads search performance and indexing information for your site, and can submit or remove sitemaps for it when you ask.

How Pairly handles Google data

Google Ads — Pairly reads campaign performance and, when you approve it, creates advertising campaigns for your business; starting a campaign's spend is a separate permission you grant.
Google Business Profile — Pairly reads your business listing and updates it when you ask.
Google Tag Manager — Pairly reads the configuration of the container you connect.

We store the OAuth tokens Google issues, encrypted, only to perform these actions, and we keep the reports we read only to show them to you and the people you give access to. We do not sell Google user data, use it for advertising, or use it to train generalised AI or machine-learning models, and we do not allow people to read it except with your permission, for security or legal reasons, or to operate the service.

Google API Services User Data Policy

Pairly's use and transfer of information received from Google APIs to any other app will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

You can disconnect Google at any time in Pairly under Settings → Integrations, or revoke Pairly's access from your Google Account at myaccount.google.com/permissions. When you disconnect, we delete the stored tokens; you can ask us to delete the reports we hold by contacting us.

Your rights and choices

8. Your rights

Depending on where you live, you may have rights to access, correct, delete, restrict or object to processing, withdraw consent, request portability, or complain to a regulator. Contact us to make a request. We may need to verify your identity.

9. Children and third-party links

Our website and services are not intended for children under 18, and we do not knowingly collect their personal information. Links to services we do not control are governed by those services’ own privacy policies.

10. Changes and contact

We may update this policy as our services and legal obligations develop. We will post the revised version here and change the effective date. For privacy questions or requests, use our Contact page.

Interim notice: This general-purpose policy is provided while Pairly prepares a policy tailored to its final operations. It is not legal advice.

Contact Pairly

PairlyHQ

Privacy Policy

1. Information we collect

2. How we use information

3. Legal grounds

How information is handled

4. Cookies and analytics

5. Sharing information

6. International transfers

7. Retention and security

Google user data

How Pairly handles Google data

Google API Services User Data Policy

Your rights and choices

8. Your rights

9. Children and third-party links

10. Changes and contact

Google user data

How Pairly handles Google data

Google API Services User Data Policy

Your rights and choices

8. Your rights

9. Children and third-party links

10. Changes and contact